Blog
AI in UX: Hype vs. Reality (And What Actually Works)
You don’t need me to tell you: AI is everywhere in UX right now. Every tool, every product, every half-baked pitch deck is screaming about “AI-driven experiences” like it’s some kind of digital messiah. And sure, AI can be useful—but…
UX in a Post-Cookie World: Designing for Privacy-First Experiences
The death of third-party cookies has been looming for a while now—like the plot twist in a slow-burn thriller everyone saw coming. Google keeps pushing back the execution date, but make no mistake: the cookie jar is getting locked up,…
Dark Mode, Light Mode, and Beyond: Designing for Multi-Context UX
Ah, dark mode—the feature that turns your phone into a brooding tech goth. It’s been one of the biggest UX trends in recent years, with people passionately debating whether light or dark mode is the superior experience. But here’s the…
From Static to Adaptive: How Personalisation is great for UX – when used right.
Personalisation in UX is one of those things that sounds great in theory—give people exactly what they need, when they need it, without them having to dig around for it. The problem? Most personalisation today is either lazy, creepy, or…
AI-Powered UX: How to Design for a World of Smart Interfaces
AI is here, and it’s not just for writing dodgy essays or making questionable deepfakes. It’s creeping into our interfaces, trying to make things “smarter” and “more intuitive.” Which, let’s be honest, sometimes just means it makes weird guesses about…
Do Your End-Users Care About AI? (Spoiler: Probably Not)
AI is everywhere. Conversations buzz with its potential, headlines highlight its transformative power, and it will undoubtedly reshape the future of digital products. While the possibilities of artificial intelligence are certainly exciting, there’s a fundamental truth that product leaders need…
Accessibility compliance has never been more important for Product Owners
Accessibility is increasingly becoming a legal requirement, not just a best practice. The European Accessibility Act (EAA), coming into effect in 2025, mandates that businesses offering digital services in the EU ensure their websites, mobile apps, and digital products are…
How to Identify UX/UI Challenges and Start Your Product Overhaul
If you’re reading this, you’re probably already aware that your product could use a UX/UI overhaul. You may have noticed declining sales, engagement, or activity, or perhaps you’ve seen competitors offering more modern and innovative experiences. Maybe the interface looks…
LION+MASON Recognised Again as a Clutch Global Leader for Fall 2024
LION+MASON named a top B2B company for Product Design & Prototype Design Services We are delighted to announce we have once again been recognised as a 2024 Fall Global Award winner for Product Design & Prototype Design Services on Clutch,…
UX Leeds 2024 Live event brings the user experience and product design community together for another enlightening afternoon
Due to popular demand we decided to host another live UX Leeds event as part of the 2024 Leeds Digital Festival. Four years ago we recognised the lack of UX and digital product design specific events in Leeds and decided…